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Assay Assay

For delivery firms & platforms

Make the quality of your AI work independently demonstrable.

Your clients are asked to take your word for the quality of AI implementation work. Assay gives you a way to put eligible engagements forward for assessment by an independent, accredited Assayer against a published standard — and, where they pass, a public record your clients can check. The Hallmark applies to the engagement, never to your firm as a whole.

Put an engagement forward Membership vs Hallmark

Where it can help

Evidence you can put in front of a client.

In sales and bids

Cite a Register identifier a prospective client can verify themselves, rather than relying on case studies alone.

At acceptance

Agree measurable criteria with the client at the start, and give them independently examined evidence at the end.

For your team

Give the Practitioners who built the work an attributable, portable record of it.

These are potential uses. The Foundation makes no claim about commercial results.

An important distinction

Membership makes you eligible. The Hallmark applies to the work.

Platform Membership

Standing as a participating firm. It makes a firm eligible to put its engagements forward for independent assessment, and carries conduct obligations.

Not a certification of the firm, its people or its products.

The Hallmark

Applied to one specific engagement that passed an independent assessment against a named standard, and entered on the public Register.

Not transferable to other work, and it does not vary with membership tier.

Membership is intended to be offered in tiers, which differ in scope of participation rather than in the meaning of a Hallmark. Tiers and any fees are discussed individually on enquiry.

How it works

From conversation to record

  1. Step 1

    Discuss

    Talk to the Foundation about your firm, the engagement you have in mind and its stage.

  2. Step 2

    Membership

    Where appropriate, become a member Platform — the standing that makes engagements eligible.

  3. Step 3

    Independent assessment

    An accredited Assayer, independent of your firm, assesses the engagement against the standard.

  4. Step 4

    Record

    If it passes, the Hallmark is applied to that engagement and entered on the public Register.

Eligibility of a particular engagement, and the terms of any assessment, are determined under the Foundation’s applicable rules. Putting an engagement forward does not guarantee that it will be Hallmarked.

The independent Assayer

You never mark your own work.

A member does not assess its own engagements, and neither does the Foundation. Assessment is performed by an accredited Assayer independent of your firm, which may not assess work in which it holds a commercial interest. The separation between the firm that builds the work and the Assayer that assesses it is structural, and is not waived by membership.

About independent Assayers

Conduct obligations

Membership is an undertaking.

A member Platform agrees to put forward for assessment only work it stands behind, to represent a Hallmark accurately and not to overstate its scope, and to engage Practitioners on terms consistent with the standard of work Assay expects. The obligations are governed by the Hallmark Regulations; membership may be suspended or withdrawn where they are broken. Engagements already Hallmarked remain on the Register — a change in membership is recorded rather than erased.

Read the Hallmark Regulations

A voice in governance

The Foundation’s governance is being designed so that member Platforms have a voice in how the standards develop, while no single commercial interest holds a majority. The Foundation does not deliver implementation work or compete with its members. Governance arrangements will be published on incorporation.

How independence is protected

Work with Assay

Have an engagement your client would want independently evidenced?

Tell us about your firm and the engagement you have in mind. We can discuss eligibility, membership and what an independent assessment could involve.

Discuss an engagement Read the standard

What happens next

  1. 1 Your message reaches the Foundation’s enquiries inbox.
  2. 2 We discuss your engagement, its stage and what you need to establish.
  3. 3 Where Assay is relevant, we explain eligibility and how an independent assessment could be arranged.

Please don’t send confidential implementation details in a first message. Terms, eligibility and any fees are discussed individually.